@misc{Ziółkowski_Bożydar_Ekoefektywność_2008, author={Ziółkowski, Bożydar}, year={2008}, rights={Wszystkie prawa zastrzeżone (Copyright)}, description={Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics; 2008; Nr 20, s. 490-497}, publisher={Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu}, language={pol}, abstract={Among many new concepts of management eco-effectiveness is as a strategy a matter of a great interest. The aim of this paper is presenting eco-effectiveness theory as well as practical experiences in the context of strategic use. The conducted discussion is based on the examples of successful products from selected enterprises which aimed to improve their own effectiveness by strategy consistent with the principle of cradle to cradle.}, title={Ekoefektywność w kontekście zarządzania strategicznego}, type={artykuł}, }